Despite the fact that B&B inns are growing in popularity, there is still a need to advertise your establishment in order to attract clients that you like to have. Here are 3 ways to do it.
First, always keep your establishment clean and homely. Not all people who choose bed and breakfast accommodation are travelling on a tight budget. These people simply prefer to have peace, comfort and warmth, which can easily be had while staying in a B&B. A sound sleep and a nice and warm breakfast waiting for them when they wake up could make them return to your establishment if ever they have a chance to travel again and recommend your establishment to their friends. For sure, if you find this customer nice, the people he would be bringing to you will most probably be nice.
Second, always maintain cleanliness in the room. If you do not want your guests to litter around, always keep the room spotless before you invite them in. This will serve as a signal to them that you want to have a clean room even if there are occupants. Chances are they would be embarrassed to have you find out about their untidy ways that they would always keep the room spick and span. Guests from overseas staying in bed and breakfast Europe for the first time must see that you are very particular when it comes to cleanliness.
The third tip is, always treat your guests well and show them that your priority is to give them the best service. It is a universal rule that what you give is what you get in return. If you are a sloppy bed and breakfast owner, you would also get sloppy customers. But be kind, sincere and caring and you will most likely have guests with the same character traits. Guests from other countries are very particular when it comes to your treatment and to them, a kind act must always be repaid with kindness as well.
And of course, ensure exposure to overseas clients by having your website included in the list of inns and B&Bs worldwide. To reach 2 million visitors or more each month, have your bed and breakfast listed at the European Leader Bed and Breakfast Euro. Doing so will allow your clients to book online in your B&B, browse reviews about your establishment and reply to queries of potential clients.